European sales 2015 EV and PHEV segments

EV-sales-Europe-2015-Tesla_Model_SAnother year, another record in sales for both the EV segment and the PHEV segment in Europe. Sales of battery electric cars increased 47% in 2015 to 91.326 units, after already improving by 50% in 2014. This means that it is very likely that more than 100.000 EVs will be sold in Europe this year, even though a number of governments, most notably Denmark and Sweden, have dialed back on their EV incentives in 2016. Sales of Plug-in Hybrid Vehicles got an even bigger boost last year, as they surged 177% to 97.985 units as no less than five new entrants were launched and existing models continued to improve. Only three EV models out of 17 showed sales decrease, and only two out of 15 PHEV models, while the majority showed double, triple or even quadruple digit volume gains.

Total 2015 sales of electrified vehicles were a record 189.161, up 94% from a year earlier, and they now comprise 1,3% of the European passenger car market. For 2016, the aim is around 250.000 sales or just above.

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European sales 2015 Passenger Van segment

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Sales of small passenger vans, called Ludospace in France, are up 9% in 2015 to 213.689 units, after spending two years below 200.000 sales. The two segment leaders Volkswagen Caddy Life and Citroën Berlingo Multispace both lose share, the Caddy is down 3% as it was being renewed at the end of 2015 and the Berlingo is up by just one percent. In third place, up from fifth, we find the Dacia Dokker thanks to a 20% increase in volume. That puts the French-Romanian budget-MPV ahead of its established cousin Renault Kangoo and the Berlingo’s clone Peugeot Partner (called Ranch in the UK).

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European sales 2015 exotic and sports car segments

Exotic_car-segment-European-sales-2015-Bentley_Continental_GT-Ferrari_458_Italia-Lamborghini_HuracanThe exotic car segment in Europe takes a small correction after a 16% increase in 2014, as sales are down 4% in 2015 to 5.267 units. The Bentley Continental GT leads as comfortable as ever because its closest competitor Ferrari 458 Italia is being slowly phased out to make room for its successor Ferrari 488 GTB. The 458 is down 27%, but even with sales of the new 488 added to its year-end total, the two Ferrari’s are still down 11%. Lamborghini has benefited from that and has more than doubled its sales of the Huracan compared to its first partial year on the market, also helped by the Spider version. That moves from 9th to 3rd ahead of two Aston Martins.

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US sales 2015 Subcompact SUV segment

US SUV subcompact 2Sales in the subcompact SUV segment rose by an astonishing 214% between 2014 and 2015, driven by the introduction of five new models to the market in 2015, which more than tripled the number of models to seven. It is clearly a fast-evolving segment, but no longer a niche one with almost 300,000 sales in 2015. In fact, it is entirely conceivable this segment will reach 500,000 units in 2016 as new carmakers enter the segment, and more and more consumers switch away from their mainstream hatchbacks and downsize from their compact SUVs.… Continue Reading …

European sales 2015 Premium Large SUV segment

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Sales of premium large SUVs has risen sharply in 2015 at +27% to 242.863 sales, the best figure since 2008 and only the sixth time this segment tops 200.000 units, after the 2004-2008 stint. For the sixth time in the eight years the BMW X5 is the leader of the segment, although it loses 4,3 percentage points of share as it is up by just a single unit last year. However, the X5 was so dominant in 2014 that it still has an advantage of almost 10.000 units to the #2 in 2015. The Range Rover Sport in up 10% and holds on to its second place, while the Volkswagen Touareg benefits from an increase of 24% and the name change of the Mercedes-Benz M-Class to GLE, and climbs onto the segment podium. When calculated together, the GLE and M-Class would still be ahead of the Touareg.

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US sales: January 2016, brands

US-car-sales-January-2016-BuickUS car sales were down 0.4% to 1,148,087 cars and light trucks in January, the first year-on-year decline since August 2015 and only the third such month in the past two years. However, when viewed against the backdrop of a declining stock market and the storm of the snowstorm of the century on the East Coast, that the market fell by as little as it did actually seems like a great performance. The decline was partially due to one less weekend than last year, and as a result the Seasonally Adjusted Annual selling Rate was up from 16.71 million in January 2015 and from 17.32 million last December to 17.55 million, the highest January SAAR since 2006.

Please note: for those of you interested in US auto sales statistics, Bart & Kriss have been working very hard these last couple of months to add US brand- and model specific pages to the already existing European and Chinese car sales data pages. Use the drop-down menu on the top right-hand corner of this site to browse for car sales data of every brand and model sold in the US since 2003.

January records were set by Nissan (92.770 sales) and Hyundai (45.011 sales), while FCA posted its 70th straight gain with an increase of 6.9%, thanks to increases by Jeep, Dodge and RAM, as Chrysler and Fiat volumes were down.… Continue Reading …

European sales 2015 Premium Midsized and Compact SUV segments

Midsized_Premium_SUV-segment-European-sales-2015-Volvo_XC60-Audi_Q5-Range_Rover_EvoqueThe premium midsized SUV segment in Europe was red-hot in 2015, growing 25% to 366.008 sales as all remaining nameplates but one show volume improvements and two newcomers have stormed up the charts. After flamboyantly taking control of the segment last year, the Volvo XC60 consolidates its leadership by growing only slightly slower than the rest of the segment and blasting past last-year’s record sales for the already 7-year old model. The XC60 has grown by 67% in two years time thanks to its facelift and the introduction of new, four-cylinder engines. The Audi Q5, just as old as the XC60, improves its sales for the third consecutive year, albeit by a more modest 6%. That means the Q5 still increases the gap to the #3 Range Rover Evoque, as that model is up by just 2% as customers were waiting for the facelifted version to arrive in showrooms. When that happened, the Evoque was up 11% in Q4.

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European sales 2015 Limousine segment

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After rising sharply in 2014 thanks to the new generation Mercedes-Benz S-Class, the limousine segment takes a small correction in 2015 with sales down 6% to 38.807 sales. The segment leading S-Class follows that trend and keeps its share of the segment at almost 43%, selling almost as much as its three closest competitors combined. But that is about to change in 2016, as BMW has just launched the latest generation of its 7-series, which promises to be loaded with even more tech and features than the S-Class. The BMW already outsold the Audi A8 by a large margin in Q4 as the outgoing model was in sell-out mode and the first few units of the new model were registered. Mercedes-Benz has always been one of the strongest players in this segment, coming up on top 15 years in the last 17, with the BMW 7-series taking the crown twice (2009 and 2012), both times by margins of less than 1.000 sales. But 2016 may be the third time the 7 tops the S, although deliveries of BMW’s plug-in hybrid version won’t start until late in the year, an ever more important version even in the limousine segment as business owners and board members want to show their consciousness about the environment without having to sacrifice (rear-seat) comfort. Thanks to its 2014 facelift, Audi holds on to its impressive second place for the second time in a row and the fourth time ever as the A8 did as well in 2007 and 2008.

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US sales 2015 Limousine segment

Sales in the premium limousine segment fell by 12% compared to 2014, the worst performance from among all premium segments. However, things are definitely looking up for the segment in 2016, with the new BMW 7-series picking up more sales after a late-2015 market debut, and planned market introduction of further two new models: Porsche Panamera and Genesis G90, replacement for the Hyundai Equus.… Continue Reading …

European sales 2015 Premium Large segment

Large_Premium_Car-segment-European-sales-2015-Audi_A6-BMW_5_series-Mercedes_Benz_E_ClassSales of premium large cars are down 1% to 389.184 units in 2015, which makes last year the second-worst year for the segment, after 2009. However, if you consider that the top-4 models, which hold over 80% of segment volume, are due to be replaced in 2016, a decrease of just one percent is actually quite a stable performance. The new generation Mercedes-Benz E-Class has already been revealed and will be the first of the three to arrive in European showrooms. As a result, it is down the most at -15%. It remains to be seen if the design of the new E-Class is going to be a hit or a miss, as it either looks like a shrunk S-Class or a blown-up C-Class. Then again, don’t expect any revolutions from Audi and BMW either, as this is by far the most conservative segment in terms of design. Both will show their new generations of the A6 and 5-series soon and they should be in showrooms in the second half of the year. Considering Audi’s design evolution, it’s not hard to imagine what the new A6 will look like: exactly like the outgoing model with just a few touch-ups to keep it recognizable yet fresh at the same time. Meanwhile, BMW is expected to follow a similar strategy even though the new 5-series will be built on a shortened version of the lightweight platform of the also new 7-series, which means it’ll shed some weight. All three will become available with electrified drivetrains, although no all-electric versions are in the pipeline that we know of.

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